OUR STORY our story
Everbe is 5 years old, but our story is just beginning.
What started as an idea, sketches on pieces of paper, and “what if” conversations with friends is now a reality. EverBe sells luxurious makeup and clean, high end skincare products, but that is not all we do. We are dedicated to inspire confidence and self worth in ALL women, especially those facing addiction, homelessness, trafficking, and exploitation.
One night, in a dream, Candice Coffey saw a makeup counter where she picked up a black and gold tube of lipstick. On the side of the lipstick was Psalm 34. The next morning Candice read the Psalm. The words she read were about inner-radiance, freedom from shame, and a deep spiritual connection and understanding that beauty goes beyond mere physical attractiveness. Our words are beauty, our actions are beauty, and we are made for more despite our circumstances.
Months passed, and the dream faded —until one day she will never forget.
She was in a name brand beauty store with her daughters, then five and eight. They ran ahead of her, and when she looked up, she saw them standing in front of a large display. The product on the sign carried a message that was loud and clear: beauty equals sex appeal. She stood frozen. Her daughters—so young, so impressionable—were already being told their worth depended on how sexy or perfect they appeared.
Right then and there, the fire inside her came to life as she remembered the dream.
Candice knew she had to present a better message—not just for her daughters, but for every woman. One that says: You are beauty. You are impact. You are made for more.
With no background in the cosmetics industry, just a heart full of conviction and truth, she went to work. As an elementary school teacher and a mother of two, she had plenty of doubts—but even more determination. She partnered with a world-class cosmetics lab to create EverBe Beauty: a high-quality, clean makeup line that speaks life, not perfection.
In 2023, Candice partnered with Stephanie McChesney—a Medi-Clinical esthetician with over 30 years of experience in skincare and anti-aging—to bring EverBe Skin to life. Together, they built a performance-driven, clean cosmeceutical skincare line that works at the cellular level for real, visible results. Every ingredient is intentional. Every formula is backed by science. And every product is designed to care for your skin and soul.
But EverBe is more than beauty products. It’s a movement for women—including those facing addiction, homelessness, trafficking, and exploitation. Every time you support EverBe, you help us support them.
This brand is personal. It’s rooted in truth, in grit, and in the belief that all women—no matter their story—are worthy to know they are made for more.
OUR VISION
EverBe envisions a world where every woman embraces her inherent voice and purpose, regardless of societal standards or circumstances. We aspire to cultivate a community where beauty is not confined to external appearance but is a reflection of her inner strength, her spoken words, and her actions. Through our commitment to philanthropy and advocacy, we envision a future where women affected by sex trafficking, foster care, homelessness or exploitation receive the support and resources they need to thrive and to understand they are made for more. At EverBe, our vision is to spark a global movement that ensures every woman knows she is made for more, and is celebrated for her one of a kind voice and purpose placed within her from her Creator.
WHY WE EXIST
EverBe exists to empower women beyond conventional beauty standards-Women are Beauty. Women are Impact. Women are Made for More. Our mission is to inspire confidence and worth by offering quality beauty products while simultaneously advocating for and supporting women facing adversity. Through our commitment to donate a portion of our proceeds to nonprofit organizations aiding women affected by sex trafficking, foster care, homelessness, and exploitation, we strive to remind every woman she is made for more.
OUR VALUES
Every woman is a one-of-a-kind creation and a dream birthed by God before the earth existed. Embedded deep within each woman are pieces of her Creator that will never perish – hope, a mission to love and serve others. It is infinite.
EverBe is a reminder that whatever we face in this life, good or bad, we will EverBe His – never alone and never separated from the Creator.
The values of EverBe are rooted in our commitment to empowering women and promoting positive social change. These values guide our actions, decisions, and interactions with our community.
These values are the foundation of EverBe's commitment to promoting beauty with purpose and making a meaningful difference in the lives of women around the world.
